Web Design Worksheet
in conjunction with the Website
Agreement the Web
Design Worksheet should also be printed
out by the client.
questionnaire is designed to enhance
communications between My Computer Pro and our
clients. Have it handy when you discuss your project on
the phone with a My Computer Pro representative.
After you've filled in the blanks as we talk
on the phone, please make a photocopy for your
records, and mail a signed copy to My Computer
Pro. It provides
a written memorandum of our mutually-agreed plan.
Give the most
important purpose a "1", next most
important a "2". Leave those blank which
do not interest you at all.
__ To gain a favorable impression
of the company or organization.
__ To develop a qualified list of
__ To sell products directly taking credit
card information over the Internet
__ To encourage potential customers to contact
us by phone or mail to consummate a sale.
__ To make available product information
and price lists to distributors.
__ To make available product information
and price lists to customers.
__ To strengthen brand identification.
2. Site Organization
Please label pages you desire and cross out the
Total number of pages decided upon
3. Site and Domain Names
Site Name on Masthead:
Domain Name It must be registered
through your web hosting service and approved by a
domain registration service before you can use it.
You may check the availability of your domain name
Domain name ____________________________
___Desired ___Already Registered
4. Masthead Graphic
It is very helpful if you will include a copy
of your company's letterhead, brochures, catalog,
etc. so we can see how you present your company
__ Company Logo incorporated in the
masthead graphic? If so, please enclose a color
__ Photo or drawing of product?
__ Typeface preference
__ Preferred colors in palette (PMS
__ Other ideas
5. Color and Accents
For the most
part, we recommend a white background for best
readability and contrast, with a band of color or
a pattern running down the left margin of the
webpage. Your preference:
May we include a
link at the bottom of the welcome page which reads
"Website Designed with Care by My Computer
Pro"? (You are under no obligation to say
yes.) ___Yes ___No
6. Navigation System
system of all our Standard Website Packages
- Links from the front page
and sectional pages to every page in the
system to enable Web search engines to
"spider" and index content on every
- Colored bar "Image Map" with a brief word or two indicating each page -- or, in larger
sites -- each section of the website. This
appears at the bottom of every page. In some
sites we put this both top and bottom. You are
limited to a maximum of about eight (8)
selections on this image map. We use server
side image maps to make it easy to expand the
site at a later time without having to change
the coding on each page of the site. For this
reason, and to keep costs down, we do not
include separate "buttons" on our
standard sites. Included in sites of 6 pages
- Left-Side Menus with text
links are especially useful on larger sites.
Included in sites of 6 pages or more. They can
allow more detail than an 8-item bottom image
map, and can enable visitors to see from any
page how to get to any other. These may be
white or light-colored over a dark left-side
color or pattern, or black or dark over a
light left-side color or pattern.
7. Basic Page Elements
These are the
important items which appear on nearly every
webpage on your site (except the "home"
- Page titles which show at
top of Web browser only
- Top-of-page graphic based
on the design of the masthead graphic
- Page Title in larger
type. Heading Font Style: ________________
(recommend Arial Bold)
- Text. Body Font Style:
___________________ (recommend Times New
- Image Map by Image Map
- Standard company ID near
bottom of page
- E-mail response link to
the following e-mail address:
- Copyright and trademark information
in small print at the bottom of every page.
What registered trademarks, trademarks, and
service marks does your company want to
Do you have any
trademarks or service marks? If so, please list
them here and indicate which are registered
8. Photos, Graphics, Animations, Sound, and
includes a statement that you own the copyright
to, or have permission from the copyright owner to
use any photos or graphics you send us.
- Clipart tends to look a
bit tacky on websites. We recommend photos.
- Photos you supply either
by sending the photos themselves for us to
scan and return, or by sending the digitized
images on a diskette.
- Stock photos obtained
from Photodisc (http://www.photodisc.com),
or PictureQuest (http://www.picturequest.com/).
(You write down the photo number and inform us
of your choices, and which page each photo
goes on. We can help you select the photos,
but we would need to bill you for our time at
our hourly rate.)
an extra charge, we can equip your webpages with:
- Sound, either MIDI
musical background, wav, mp3 or streaming Real Audio for
music or voice.
- Animated GIF images. High
quality photo images are available from
and other sources. We can also make or
for an extra charge.
- Video clips
9. Response Forms
What is the
purpose of your response form?
for visitors to record comments
__ Request for information
__ Survey of customer preferences
Note: We do not set up sites that use the response form as an order form,
since these require secure servers, and secure
order pick-up. For one or two products we
recommend using ShopSite Lite with a secure
server. We charge extra to set up the ordering
10. Web Hosting Service
We are not in the
web hosting business. We recommend to our clients
web hosting services tailored to their specific
needs. We've worked with dozens of hosting
usually do not recommend hosting on your local
dial-up ISP, since they too often are not
well-prepared to meet specialized business site
hosting needs. Their main business is usually
dial-up access, and hosting is only a sideline for
them. Please let us recommend a Web host service
for you. We require cgi-bin access and FTP access.
support or help ______________________________
11. Registering and Advertising Your Website
your Website to Web search engines that index
customers a good reason to come by offering
industry-wide linking pages and negotiating
reciprocal links to and from their webpages.
active in several of the thousands of Internet
news groups and mailing lists
a "signature" mini-ad attached to
all your e-mail messages
your website part of one or more of the many
your e-mail and Web addresses on all your
company's print literature, stationery, and
about number of visitors to your website
can usually be obtained from your Internet Service
Provider, from statistics generated daily by such
programs as WWWSTAT, GETSTATS, or Analog on the
host computer. We do not include page counters on
our Standard Website Packages
We submit your
information to Web search engines
to "register" your website after final
payment is received. Before doing this we work
with you to get 50 to 100 keywords and a carefully
constructed 25-word sentence contain the most
include minor updating over the first six months
of the contract. This covers minor price changes,
product changes, etc. It does not include major
changes, such as changing newsletter content
(which essentially involves constructing a new
webpage), which is billed at our hourly rate.
for final payment to be made and your Web Site to
be advertised: _____________
On behalf of my
organization I approve the above plan which I have
developed with My Computer Pro to construct a
website, and I authorize My Computer Pro to use
this Website Planning Worksheet as the basis of
These are the
items that will make up the package you'll be
sending to us:
which will define for us the:
content for your webpages
(preferably on a diskette formatted for Word
for Windows [2.0, 6.0, 7.0, 8.0, or 2000], or
other word processor.
to be included. You may send graphics and
photos which we can scan into electronic
form. Even better, send us a diskette or CD with your graphics in any popular PC
format, such as GIF, JPEG, BMP, EPS, CDR,
PCX, etc.). If these are in Mac format, make
sure each picture has a 3-digit extension,
such as .jpg to indicate the format in which
it is given.
(if any), and tell us the PMS color.
- Samples of your printed materials -- brochures, letterheads, cards, booklets, etc. -- so we can see
how you present your company image.
for at least 50% of the total.
may send your package to Bill Knauss - My
Computer Pro, by US mail to:
2508 E Pine
Payson, AZ 85
We are looking
forward to receiving your materials and
constructing your website!